experienced event design & management
A seasoned event architect and manager for nearly two decades, Dane’ has been responsible for designing, and implementing small to large scale events - from product launches and press conferences, trade shows and fundraisers, corporate meetings and seminars, to group tours, weddings, and intimate wine tastings. Each designed with the client’s wishes in mind and seamlessly managed to the last detail.
Corporate, Non-Profit and Private clients have relied on Dane' for her expertise in hospitality management, and for a wide scope of services.
At their maximum they may include: total event design and
management, vendor procurement, marketing, advertising,
publicity, media relations, financials, staging, safety, security,
transportation and lodging, reservations and CRM, logistics,
and scheduling -
or a subset of custom services dependent on a client's needs,
expertise and budget.
experience where it counts: As a successful Director of Sales & Marketing for the hospitality industry,
Dane'has helped many local, regional and international clients succeed and realize their return on investment- including leading effective sales teams, brand building, marketing, communication strategy, loyalty program development, event design, audio-visual, PR, script-writing, logistics, budget development, vendor procurement, site negotiation, and client services.
In addition, her back-of-the-house experience as a college banquet server and bar tender enabled Dane' to understand events from an additional perspective.
maximum event success: Dane' prefers to be involved in the planning stage, including logistics, execution, brand building, marketing, and communication strategy - especially for corporate events such as company conferences, meetings, seminars, picnics/holiday celebrations, golf tournaments, cruises, fundraisers, product roll-outs, trade shows, and press parties.
Early involvement can help clients make effective and crucial decisions related to the creative concept and design, avoid unnecessary pitfalls, and communicate a company´s message across a broad range of platforms. She can also help to define budgets and best case scenarios for maximum ROI.
Clients and vendors alike have come to value Dane's logical approach, discipline, attention to detail and loyal list of dedicated talent and resources.
early development stages may include:
…and anything else required for a successful event!
types of events:
*Sustainable event management (also known as event greening) is the process used to produce an event with particular concern for environmental, economic and social issues. Sustainability in event management incorporates socially and environmentally responsible decision making into the planning, organization and implementation of, and participation in, an event. It involves including sustainable development principles and practices in all levels of event organization, and aims to ensure that an event is hosted responsibly. It represents the total package of interventions at an event, and needs to be done in an integrated manner. Event greening should start at the inception of the project, and should involve all the key role players, such as clients, organizers, venues, sub-contractors and suppliers.
Corporate, Non-Profit and Private clients have relied on Dane' for her expertise in hospitality management, and for a wide scope of services.
At their maximum they may include: total event design and
management, vendor procurement, marketing, advertising,
publicity, media relations, financials, staging, safety, security,
transportation and lodging, reservations and CRM, logistics,
and scheduling -
or a subset of custom services dependent on a client's needs,
expertise and budget.
experience where it counts: As a successful Director of Sales & Marketing for the hospitality industry,
Dane'has helped many local, regional and international clients succeed and realize their return on investment- including leading effective sales teams, brand building, marketing, communication strategy, loyalty program development, event design, audio-visual, PR, script-writing, logistics, budget development, vendor procurement, site negotiation, and client services.
In addition, her back-of-the-house experience as a college banquet server and bar tender enabled Dane' to understand events from an additional perspective.
maximum event success: Dane' prefers to be involved in the planning stage, including logistics, execution, brand building, marketing, and communication strategy - especially for corporate events such as company conferences, meetings, seminars, picnics/holiday celebrations, golf tournaments, cruises, fundraisers, product roll-outs, trade shows, and press parties.
Early involvement can help clients make effective and crucial decisions related to the creative concept and design, avoid unnecessary pitfalls, and communicate a company´s message across a broad range of platforms. She can also help to define budgets and best case scenarios for maximum ROI.
Clients and vendors alike have come to value Dane's logical approach, discipline, attention to detail and loyal list of dedicated talent and resources.
early development stages may include:
- Logistics and Strategic Planning
- Budget Drafting
- Venue/Site scope & Survey, Site Design & Site Reservation
- Staff/Volunteer Distribution & Assignment
- Brand Image, Signage & Displays
- Advanced Promotion, PR & Deliverables
- Invitations/RSVPs – Electronic & Post
- Staging, Rigging, Room Set Design & Flow
- Set-up & Tear Down
- Catering, Menu Tasting & Selection, Timelines
- Vendor Procurement & Management
- Packing & Shipping
- Supply Chain Management – i.e., deliveries, linens, tables, chairs, port-o-potties
- Speakers, Speaker’s Bureaus & Presentations
- AV, PowerPoint, In-Focus, Photography, Videography & Sound
- Décor, Floral & out-of-the-ordinary Rentals
- I.D. Badges/Bracelets, Table Tents, Banners
- Client ‘thank you gifts’
- Technical, Utilities, Water & Sewer
- Event Registration Software - CRM
- Website SM, on-line marketing
- Permits & Insurance
- Security, Crowd Management, Parking & Attendants
- Community Services, Police & Fire, Traffic Control
- Health, Safety, Crisis Management & First-aid
- Environmental and Ecological Management – Disposal
- Refrigeration and/or Sensitive Materials & Goods
- Detailed On-line Scheduling, Agenda & Event Calendar
- Transportation, Vehicle/Bus Selection & Reservation
- Overnight Accommodations & Rooming Lists
- Cash Flow Management - Estimates, Contracts, P.O.s, Deposits, Payments, Billing & Reconciliation
- Risk Management
- Sustainable Event Management - Event Greening*
…and anything else required for a successful event!
types of events:
- Corporate Events: Conferences, Meetings, Team Building, Sales Retreats, Seminars, Employee Holiday Celebrations, Picnics, Golf Tournaments, Sporting Events, Luncheons, Brunches, Dinners, Cocktail Parties, Wine Tastings, Cruises, Product Launches, and Press Conferences.
- Sales and Marketing Programs: Trade Shows, Media Relations, Grand Openings and Roll-outs
- Corporate Hospitality Events: Hospitality Suites, Client Appreciations, Award Ceremonies, Launch/Release Parties
- Private Events: Family and Fraternal Reunions, Weddings, Celebrations of Life, Anniversaries, Group Tours
*Sustainable event management (also known as event greening) is the process used to produce an event with particular concern for environmental, economic and social issues. Sustainability in event management incorporates socially and environmentally responsible decision making into the planning, organization and implementation of, and participation in, an event. It involves including sustainable development principles and practices in all levels of event organization, and aims to ensure that an event is hosted responsibly. It represents the total package of interventions at an event, and needs to be done in an integrated manner. Event greening should start at the inception of the project, and should involve all the key role players, such as clients, organizers, venues, sub-contractors and suppliers.